How is AI changing Valuation? - with Greg Endicott

How is AI Changing Valuation?Presented by Greg Endicott

Artificial intelligence is no longer a future concept—it’s an active force in how valuation is being done today. In this forward-looking Masterclass, Greg Endicott unpacks what AI, particularly generative tools like GPT, is already doing inside valuation workflows, and where it may be heading next.

Drawing on real experience, Greg examines how AI is transforming research, analysis, and reporting—streamlining familiar tasks and opening the door to new forms of insight. At the same time, he addresses its current limitations, asking where human expertise remains essential and what professionals need to watch as the landscape evolves.

This session will cover:

• The current state of generative AI and its capabilities

• AI’s growing impact on how valuations are performed today

• Emerging trends shaping the future of valuation practice

• The question of whether AI will replace valuators—or redefine their role

Designed for professionals at all levels, this Masterclass offers a grounded, strategic look at one of the most important forces shaping the future of the valuation profession.

About theSpeaker

Greg Endicott is the Managing Director of Strategic Value Group, LLC, a US based firm that provides business valuation and related consulting services primarily in the areas of healthcare, emerging technology and financial reporting. Mr. Endicott is also the President of Valuevision, Inc., a SAAS company developing workflow solutions for valuators. Mr. Endicott is a (CPA), accredited in business valuation (ABV), an accredited senior appraiser (ASA), and obtained the Certified in Entity and Intangible Valuations (CEIV) credential.